04 | It All Started With The ComCom Principle

Wednesday, February 10th, 2010

The Internet allowed a new flow of communication springing from the consumer toward the media. It was a key turning point in the media-consumer relationship: with the personal computer and the Internet, suddenly we are all connected. And each of our users (readers, viewers, consumers) is connected to our media, to our ad, to our […]

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01 | Analysis Of The Context Changes: Transition

Wednesday, October 28th, 2009

So, let’s lay the groundwork as fast as possible with the help of a few diagrams to build a common visual vocabulary from concepts we are all familiar with. Note: for the sake of speed, I am recycling diagrams from different presentations. Apologies for the inconsistencies. I’ll replace them later with cleaner ones. Graphical conventions: […]

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