mediamachina

I tried to say things that were true, useful, elegant and memorable. Jay Rosen Summary The original objective was to research why traditional media haven’t found obvious revenue models on the Web. The relationship with readers seemed to be different on the Web, but how? When analyzing how other successful businesses on the Web do [...]

Note: The five posts entitled “Groundwork” were originally written in 2009. See here. . Be a platform. Join a network. For newspapers, that may mean soliciting the public’s assistance in finishing stories. It may mean recruiting and mobilizing the public to report. It may mean setting them up in business. Jeff Jarvis What Would Google [...]

Note: The five posts entitled “Groundwork” were originally written in 2009. See here. . We hear a lot about Moore’s Law and the doubling of processing capacity, but storage-density’s growth makes the pace of processor improvements look glacial. Cory Doctorow Tracking the astounding pace of digital storage figure 23: Memory of exchanges in a traditional [...]

Note: The five posts entitled “Groundwork” were originally written in 2009. See here. . TV is unbalanced – if I own a TV station, and you own a television, I can speak to you, but you can’t speak to me. Phones, by contrast, are balanced; if you buy the means of consumption, you automatically own [...]

Note: The five posts entitled “Groundwork” were originally written in 2009. See here. . Push models treat people as passive consumers whose needs can be anticipated and shaped by centralized decision-makers. Pull models treat people as networked creators who are uniquely positioned to transform uncertainty from a problem into an opportunity. John Hagel and John [...]

Note: The five posts entitled “Groundwork” were originally written in 2009. See here. . The Internet is a place. It is a weird place in which proximity is determined by interest, rather than a space in which interests are kept apart by distances. It is a place in which nearness defeats distance. David Weinberger The [...]

Note: The five posts entitled “Groundwork” were originally written in 2009. See here. . The relationship of the customer to the business will likely be redefined, not by social media but by a broader set of tools and new contexts for relationship. Jon Lebkowsky Thinking about the future of online marketing Take a truck made [...]

The Web is a little like water: in the same way that you have to be in the water to learn to swim, everything on the Web has to be experienced to be understood. So I can’t stress enough that I have been able to observe and describe the Welcome Model because I have first [...]

The Internet allowed a new flow of communication springing from the consumer toward the media. It was a key turning point in the media-consumer relationship: with the personal computer and the Internet, suddenly we are all connected. And each of our users (readers, viewers, consumers) is connected to our media, to our ad, to our [...]

I am media centric and user driven. Media centric?  By now, we have all observed, learned or at least heard that the Internet is user centric: we have user-centric identity, user-centric design, user-centric media, user-centric Web architecture and user-centric databases management. And of course, when we’ll come to hosting communities, we’ll look closely at what “user [...]